White Label GPS Tracking Software. Your brand on every screen.
Launch your own GPS tracking brand without building the software. Fleet Scanner white label GPS tracking software runs on your domain with your logo, gives every client a branded portal, and works with the trackers you already sell. You set the prices and own the customer relationship.
White label GPS tracking software is a ready-made vehicle tracking platform that a GPS dealer or reseller sells under its own brand, domain and prices, while the software maker supplies and maintains the technology behind it.
Why white label
Why GPS businesses choose white label GPS tracking software
Building a tracking platform from scratch means years of work on device protocols, maps, alerts, reports and mobile apps before you sell a single subscription. Most GPS dealers do not need to own that engineering. They need software that looks like theirs, works with the devices they install, and lets them charge a monthly fee.
That is what a white-label product gives you. Fleet Scanner provides the platform, and you put your name on it. Your customers log in at your web address, see your logo on every screen, and receive reports and alerts from your company. If a customer ever compares you with another dealer, they compare your brand and your service, not the software underneath.
Because the platform also includes full fleet management modules, you are not limited to selling dots on a map. You can offer a basic tracking plan to small customers and a complete fleet management plan to transporters with fuel, trip and maintenance needs, all under the same brand.
Your brand
A GPS tracking platform that carries your name
Everything your customers see is branded as yours, and everything behind it is handled for you.
Your brand everywhere
Your logo, colours and domain on the login page, the portal and the reports. From the first login to the monthly invoice, your customers deal with your company.
A portal for every client
Each customer gets their own branded login with only their vehicles and users.
Sell any tracker
1,000+ device protocols, including AIS-140, so you buy hardware on price.
Your price, your margin
Set your own monthly plans. The customer pays you, not the software maker.
More than a map
18+ fleet modules and 60+ reports to sell premium plans to bigger fleets.
Cloud or your own server
Start on our hosting or run it self hosted with a one-time license.
Inside the platform
What's inside the white label GPS tracking platform
Everything a GPS tracking business needs to sign up clients, install devices and keep them happy, plus the fleet management features that let you sell bigger plans.
Client and sub-account management
Create a customer, give them their own branded login, and add their users, vehicles and permissions in a few clicks. Admins see every client; each client sees only their own fleet.
Device management
Add trackers, assign them to vehicles and clients, and keep every customer’s devices inside their own account. Check the supported devices list for compatible models.
Live tracking for your customers
Live map, trip replay, geofences, stoppage reports and alerts by app, email or WhatsApp, all in your branding.
Reports clients pay for
60+ ready reports on distance, idling, fuel and driver behaviour that clients can schedule to their inbox, from fleet reporting.
Premium fleet modules
Upsell fuel monitoring, trip operations, driver management and maintenance to transport customers.
API and integrations
A REST API and webhooks let you connect billing, CRM or your own apps to the platform.
Launch
How to launch your white label GPS tracking business
Most partners go from first call to first paying client in about 2 to 3 weeks. The steps are the same whether you are a device dealer adding software or a new company entering the market.
- 01
Choose cloud or self hosted
Start on our hosting, or run the platform on your own server with a one-time license. Our self hosted GPS tracking software page explains that option.
- 02
Add your brand
We set up your domain, logo, colours and login page so the platform looks like your own product.
- 03
Connect your trackers
Point your devices to the platform. With 1,000+ protocols, the trackers you already stock usually work as they are.
- 04
Create your plans
Decide what each plan includes, from basic tracking to full fleet management, and what you charge for it.
- 05
Onboard clients
Create a branded portal for each customer, add their vehicles and users, and hand over the login.
Planning
Still planning the business?
Read how to start a GPS tracking business and how to price GPS tracking services. When you set up your first devices, our free IMEI checker and port checker catch the usual setup mistakes in seconds.
Compare
Building your own platform vs white label
Why most GPS dealers license a platform instead of writing one.
Building it yourself
- A development team for a year or more
- Every tracker protocol added by hand
- Maps, alerts, reports and apps from zero
- Servers, security and updates on you
- No revenue until it is finished
Fleet Scanner white label
- Live under your brand in 2 to 3 weeks
- 1,000+ device protocols ready
- Portals, apps, alerts and 60+ reports
- Installed and supported by our team
- Selling to clients from the first month
Who it is for
Who uses white label GPS tracking software
Any business that installs trackers or serves fleets can turn tracking into a monthly, branded service.
GPS device dealers
Sell a monthly tracking plan with every device instead of a one-off hardware sale. See how to start a GPS tracking reseller business.
AIS-140 installers
Offer commercial vehicle owners a branded portal on top of the AIS-140 trackers you already fit.
Telematics resellers
Move existing customers to a platform under your own name so they stay with you, not the software vendor.
Fleet service providers
Maintenance, insurance and fuel-card businesses add telematics to their offer under the same brand.
School and staff transport vendors
Give schools and companies a branded school bus tracking or employee transport portal.
Logistics technology companies
Add live tracking to your own product for logistics customers without building it.
White label GPS tracking software FAQs
What is white label GPS tracking software?
White label GPS tracking software is a ready-made tracking platform that you sell under your own brand. Your logo, colours and domain are on the login page, the portal and the reports, so your customers see your company, not the software maker. You set your own prices and keep the customer relationship.
Will my customers see the Fleet Scanner name?
No. The platform runs on your domain with your logo and colours, and each client gets a branded portal. Your customers deal with your company from login to invoice.
Which GPS trackers can I sell with it?
Fleet Scanner reads 1,000+ GPS device protocols, including AIS-140 approved trackers, OBD dongles and asset trackers. That lets you buy hardware from the supplier with the best price and stock instead of being tied to one brand.
How much does white label GPS tracking software cost?
White label is part of the Enterprise tier. The price depends on the modules you want and whether we host it or you run it on your own server, so we give a quote after a short call. A self hosted white label license is paid once, with no monthly fee per vehicle.
Can I host the white label platform on my own server?
Yes. Fleet Scanner can be both white label and self hosted. Running it on your own server means you own the data and pay no per-vehicle fee as your customer base grows.
How quickly can I launch?
Most white label launches go live in about 2 to 3 weeks. Our team installs the platform, applies your branding, connects your first trackers and trains your team.
Is white label the same as reselling?
They overlap. A plain reseller sells another company’s product under that company’s name. With white label you sell the same kind of platform under your own name, so the brand, pricing and customers belong to you.
Can I move my clients from Wialon or another white label platform?
Usually yes. Each tracker sends its data to a server address and port saved in its settings, so moving a client is mostly a matter of pointing their devices at your new platform. Because Fleet Scanner reads 1,000+ device protocols, most trackers move without new hardware, and our team helps plan the switch so clients see no gap in tracking.
Is it white label fleet management software or only GPS tracking?
It is full white label fleet management software. Beyond live tracking, the platform includes 18+ fleet modules such as trips, fuel monitoring, maintenance, driver management and invoicing, plus 60+ reports. That gives you higher-value plans to sell, not just a map.
Launch your own GPS tracking brand
See the platform with your logo on it in a free demo, and get a quote for cloud or self hosted white label.